The Primal Blueprint is a way of life patterned after the diet, exercise and lifestyle habits of our ancestors. Known as the "evolutionary health" approach, Primal living is all about eliminating the harmful processed foods and high-stress behaviors of hectic modern life in favor of getting back to the basics.

During the transformation program, you will learn how to reprogram your genes to prefer fat for fuel, instead of succumbing to the roller coaster, fat-storage, inflammation-promoting effects of today’s grain-based, high-carbohydrate diets.* We will teach you how to avoid the all-too-common chronic approach to exercise that leads to fatigue, injury and burnout…and provide you with an intuitive blend of low-level aerobic workouts and basic everyday movement, regular high-intensity strength workouts, and occasional brief, all-out sprints.

We’ll help you slow life down, taking time for play, sunlight and fresh air, and adequate sleep. Far from a crash course, the transformation program allows you to efficiently reduce excess body fat * with natural, easy-to-maintain lifestyle changes. Set yourself up for a lifetime of healthy living and effortless weight management with this intensive, comprehensive multimedia program that gives you everything you need to succeed!*

The Primal Blueprint 21-Day Transformation

Ready to reprogram your genes?

Digital Package Includes

  • 21-Day eBook
  • 21-Day Audio eBook
  • 21-Day Mobile App
  • Quick & Easy eCookbook
  • Daily Email Inspiration
  • Shopping List PDF
  • Primal Blueprint Poster PDF

Choose Your Program

Purchasers of the Digital Package will receive all of these materials via digital download. Purchasers of the Fuel Package or Essentials Package will receive both the digital downloads and the actual physical versions of the book, cookbook, Primal Fuel Recipe booklet, Shopping List and Poster in addition to the Essentials and/or Primal Fuel Supplements.

Digital Package

$39.95
($79.00 value)
  • 21-Day eBook
  • 21-Day Audiobook
  • 21-Day Mobile App
  • Quick & Easy eCookbook
  • Daily Email Inspiration
  • Shopping List PDF
  • Primal Blueprint Poster PDF

Fuel Package

$59.95
($175.00 value)
Best Value!
  • 21-Day Book
  • 21-Day Audiobook
  • 21-Day Mobile App
  • Quick & Easy Cookbook
  • Daily Email Inspiration
  • Shopping List
  • Primal Blueprint Poster
  • Primal Fuel
Choose Your Flavor

Essentials Package

$99.95
($250.00 value)
  • 21-Day Book
  • 21-Day Audiobook
  • 21-Day Mobile App
  • Quick & Easy Cookbook
  • Daily Email Inspiration
  • Shopping List
  • Primal Blueprint Poster
  • Primal Fuel
  • Primal Essentials Kit
Choose Your Flavor
21-Day Book

21-Day Book

Your guidebook and trusted companion on your Primal journey. This step-by-step blueprint includes a 21-day challenge with journal exercises and daily action assignments in diet, exercise and relevant lifestyle areas.
21-Day Audiobook

21-Day Audiobook

Prefer listening to reading? Listen at the gym or in your car with this 4-hour, unabridged 21-Day audiobook. (Digital Download)
Quick & Easy Cookbook

Quick & Easy Cookbook

Quick & Easy Meals delivers over 100 mouth-watering recipes with easy-to-follow instructions that will get you in and out of the kitchen in 30-minutes or less.
Primal Blueprint 10 Laws Video

Primal Blueprint 10 Laws Video

Learn the basics of Primal living as Mark Sisson takes you step-by-step through the 10 diet, exercise and lifestyle laws of the Primal Blueprint. (Digital Download)
21-Day App

21-Day App

This app puts all the essential concepts and tools for the 21-Day Program at your fingertips. It links you to a community of participants to join you on your journey and keep you motivated.
Daily Email Inspiration

Daily Email Inspiration

You will receive a daily email full of tips and encouragement for each of the 21 days of your journey.
Shopping List

Shopping List

Bring structure to your foraging forays and make shopping fun with this laminated list of all the acceptable Primal foods you need to transform your diet and your health.
Free Graphic Poster

Free Graphic Poster

A graphic guide to the Primal Blueprint lifestyle including: the 10 Laws, the Fitness Pyramid, Food Pyramid, Carbohydrate Curve, 8 Key Concepts, and 5 Action Items.

Fuel Package Also Includes

Primal Fuel

Primal Fuel

A high-protein, low-carb meal replacement shake that's delicious and satisfying. With less than 200 calories and only 6 grams of net carbs, it's the perfect way to stay Primal and enjoy a nutrient-dense quick meal replacement!

2 lbs - 21 Servings

Blender Bottle

Blender Bottle

Our Primal Fuel blender bottle is an easy way to blend your shakes and take them on the go.
Fuel Recipe Book

Fuel Recipe Book

21 delicious recipes for amazing Primal Fuel shakes and more.

Essential Package Also Includes

Primal Omegas

Primal Omegas

Omega-3s promote good heart health, provide essential fatty acids for the brain and counteract some of the pitfalls of modern diet.*

90 Capsules - 30-90 Day Supply

Primal Probiotics

Primal Probiotics

A high-potency probiotic complex containing 10 billion colony forming units designed to help nourish healthy intestinal bacteria and improve digestion.*

30 Capsules - 30 Day Supply

Primal Sun

Primal Sun

Vitamin D regulates healthy cell division and prevents cancer. Sunlight is the best source, but today's indoor-dominant lifestyles and long winters make supplementation essential.*

180 Capsules - 90-180 Day Supply

Choose Your Program

Purchasers of the Digital Package will receive all of these materials via digital download. Purchasers of the Fuel Package or Essentials Package will receive both the digital downloads and the actual physical versions of the book, cookbook, Primal Fuel Recipe booklet, Shopping List and Poster in addition to the Essentials and/or Primal Fuel Supplements.

Digital Package

$39.95
($79.00 value)
  • 21-Day eBook
  • 21-Day Audiobook
  • 21-Day Mobile App
  • Quick & Easy eCookbook
  • Daily Email Inspiration
  • Shopping List PDF
  • Primal Blueprint Poster PDF

Fuel Package

$59.95
($175.00 value)
Best Value!
  • 21-Day Book
  • 21-Day Audiobook
  • 21-Day Mobile App
  • Quick & Easy Cookbook
  • Daily Email Inspiration
  • Shopping List
  • Primal Blueprint Poster
  • Primal Fuel
Choose Your Flavor

Essentials Package

$99.95
($250.00 value)
  • 21-Day Book
  • 21-Day Audiobook
  • 21-Day Mobile App
  • Quick & Easy Cookbook
  • Daily Email Inspiration
  • Shopping List
  • Primal Blueprint Poster
  • Primal Fuel
  • Primal Essentials Kit
Choose Your Flavor
*Disclaimer: There is no guarantee of specific results and results can vary from person to person. However, we feel so strongly about our products that we offer a 30-day money back guarantee. Try the 21-Day Total Body Transformation Program today, and if you're not completely satisfied with the results, return it for a full refund minus shipping and handling—no questions asked.