The Primal Blueprint is a way of life patterned after the diet, exercise and lifestyle behaviors of our hunter-gatherer ancestors. This comprehensive multimedia educational course will guide you step-by-step through a 21-Day Challenge to eliminate unhealthy habits and get back to the basic primal behaviors that promote optimal gene expression. You’ll tackle challenges each day in the areas of diet, exercise, and lifestyle, with an accompanying video directing you through each challenge.

During the transformation program, you will escape from the energy roller coaster, fat-storing, inflammatory effects of today’s grain-based, high-carbohydrate modern diet, and adopt an eating strategy that will reprogram your genes to prefer fat for fuel. We will teach you how to avoid the all-too-common chronic approach to exercise that leads to fatigue, injury, and burnout. Instead, you will implement a an intuitive blend of: regular low-level aerobic workouts at the proper heart rates; increased general everyday movement and mobility/flexibility practices; regular high-intensity strength workouts; and occasional brief, all-out sprints.

We’ll help you slow life down, taking time for play, sunlight and fresh air, and adequate sleep. Far from a crash course, the Primal Reset allows you to efficiently reduce excess body fat * with natural, easy-to-maintain lifestyle changes. Set yourself up for a lifetime of healthy living and effortless weight management with this intensive, comprehensive multimedia program that gives you everything you need to succeed!*

21-Day Primal Reset

Ready to reprogram your genes?

Digital Package Includes

  • 60+ Instructional Videos
  • 21-Day eBook
  • 21-Day Audio eBook
  • 21-Day Mobile App
  • Quick & Easy eCookbook
  • Daily Email Inspiration
  • Shopping List PDF
  • Primal Blueprint Poster PDF

Choose Your Program

Purchasers of the Digital Package will receive all of these materials via digital download. Purchasers of the Primal Kitchen or Primal Total Health Package will receive both the digital downloads and the actual physical Primal Kitchen products, Essential Kit and/or Primal Fuel.

Digital Package

$99.00
($139.00 value)
  • Introductory Videos & Key Concepts Summary Videos from Mark Sisson
  • 21-Day Challenge - complete set of 60+ instructional videos (3 per day)
  • 21-Day Total Body Transformation eBook & Audiobook
  • Quick & Easy Meals eBook
  • 21-Day App
  • Daily Email Inspiration
  • Primal Shopping List PDF
  • Primal Blueprint Poster PDF

Primal Kitchen Package

$149.00
($175.00 value)
Most Popular!
  • Introductory Videos & Key Concepts Summary Videos from Mark Sisson
  • 21-Day Challenge - complete set of 60+ instructional videos (3 per day)
  • 21-Day Total Body Transformation eBook & Audiobook
  • Quick & Easy Meals eBook
  • 21-Day App
  • Daily Email Inspiration
  • Primal Shopping List & Primal Blueprint Poster PDF
  • Primal Kitchen Starter Kit
  • Primal Fuel
Choose Your Flavor

Primal Total Health Package

$179.00
($250.00 value)
Biggest Savings!
  • Introductory Videos & Key Concepts Summary Videos from Mark Sisson
  • 21-Day Challenge - complete set of 60+ instructional videos (3 per day)
  • 21-Day Total Body Transformation eBook & Audiobook
  • Quick & Easy Meals eBook
  • 21-Day App
  • Daily Email Inspiration
  • Primal Shopping List & Primal Blueprint Poster PDF
  • Primal Kitchen Starter Kit
  • Primal Essentials Kit
  • Primal Fuel
Choose Your Flavor
Mark’s Introductory Videos and 60+ Instructional Videos

Mark’s Introductory Videos and 60+ Instructional Videos

Mark Sisson introduces you to the principles and objectives of the course and details the many benefits of your Primal reset. Brad Kearns guides you through each day of the 21-Day Challenge. Bringing the book to life with an impactful learning experience that gives you everything you need to succeed!
21-Day Total Body Transformation eBook

21-Day Total Body Transformation eBook

Your guidebook and trusted companion on your Primal journey. Gain a complete understanding of the 8 Key Concepts and 5 Action Items that form the foundation for primal-style lifestyle transformation. The final section contains the 21-Day Challenge detailed in the videos, with accompanying written exercises.
21-Day Audiobook

21-Day Audiobook

Prefer listening to reading? Listen at the gym, on the road, or in the car with this 4-hour, unabridged audio recording (digital download) of The Primal Blueprint 21-Day Total Body Transformation book.
Quick & Easy Cookbook eBook

Quick & Easy Cookbook eBook

One of the best-selling primal/paleo cookbooks of all time, Primal Blueprint Quick & Easy Meals delivers over 100 mouth-watering recipes and easy-to-follow instructions that will get you in and out of the kitchen in 30-minutes or less. Choose preparations for breakfast, lunch, dinner, appetizers, snacks, sauces, toppings, and rubs!
21-Day App

21-Day App

This app puts all the essential concepts and tools for the 21-Day Program at your fingertips. It links you to a community of participants to join you on your journey and keep you motivated.
Daily Email Inspiration

Daily Email Inspiration

Stay focused and encouraged throughout your 21-Day journey with useful messages, tips, and reminders.
Shopping List

Shopping List

Bring structure to your foraging forays and make shopping fun with this laminated list of all the acceptable Primal foods you need to transform your diet and your health.
Primal Blueprint Poster

Primal Blueprint Poster

Everything you need to know at a glance with clever and memorable graphics, including: the 10 Laws, the Fitness Pyramid, Food Pyramid, Carbohydrate Curve, 8 Key Concepts, and 5 Action Items.

Primal Kitchen Package Also Includes

Along with password access to your digital portal, select the Primal Kitchen package and you will receive a shipment to your home with the following:
Primal Kitchen Starter Kit

Primal Kitchen Starter Kit

High in beneficial fats and low in carbs, the Primal Kitchen Starter Kit makes it easy to add the right amount of heart-healthy monounsaturated fats to your diet.
Primal Fuel

Primal Fuel

A high-protein, low-carb meal replacement shake that's delicious and satisfying. With less than 200 calories and only 6 grams of net carbs, it's the perfect way to stay Primal and enjoy a nutrient-dense quick meal replacement!

2 lbs - 21 Servings

Blender Bottle

Blender Bottle

Our Primal Fuel blender bottle is an easy way to blend your shakes and take them on the go.
Fuel Recipe eBook

Fuel Recipe eBook

21 delicious recipes for amazing Primal Fuel shakes and an assortment of baking recipes, too.

Primal Total Health Package Also Includes

Get a deluxe shipment of both kitchen products and primal supplements promoting health, convenience and enjoyable meals—everything you need to succeed!
Primal Omegas

Primal Omegas

Omega-3s promote good heart health, provide essential fatty acids for the brain and counteract some of the pitfalls of modern diet.*

90 Capsules - 30-90 Day Supply

Primal Probiotics

Primal Probiotics

A high-potency probiotic complex containing 10 billion colony-forming units designed to help nourish healthy intestinal bacteria and improve digestion.*

30 Capsules - 30 Day Supply

Primal Sun

Primal Sun

Vitamin D regulates healthy cell division and prevents cancer. Sunlight is the best source, but today's indoor-dominant lifestyles and long winters make supplementation essential.*

180 Capsules - 90-180 Day Supply

Choose Your Program

Purchasers of the Digital Package will receive all of these materials via digital download. Purchasers of the Primal Kitchen or Primal Total Health Package will receive both the digital downloads and the actual physical Primal Kitchen products, Essential Kit and/or Primal Fuel.

Digital Package

$99.00
($139.00 value)
  • Introductory Videos & Key Concepts Summary Videos from Mark Sisson
  • 21-Day Challenge - complete set of 60+ instructional videos (3 per day)
  • 21-Day Total Body Transformation eBook & Audiobook
  • Quick & Easy eBook
  • 21-Day App
  • Daily Email Inspiration
  • Primal Blueprint Shopping List PDF
  • Primal Blueprint Poster PDF

Primal Kitchen Package

$149.00
($175.00 value)
Most Popular!
  • Introductory Videos & Key Concepts Summary Videos from Mark Sisson
  • 21-Day Challenge - complete set of 60+ instructional videos (3 per day)
  • 21-Day Total Body Transformation eBook & Audiobook
  • Quick & Easy eBook
  • 21-Day App
  • Daily Email Inspiration
  • Primal Shopping List & Primal Blueprint Poster PDF
  • Primal Kitchen Starter Kit
  • Primal Fuel
Choose Your Flavor

Primal Total Health Package

$179.00
($250.00 value)
Biggest Savings!
  • Introductory Videos & Key Concepts Summary Videos from Mark Sisson
  • 21-Day Challenge - complete set of 60+ instructional videos (3 per day)
  • 21-Day Total Body Transformation eBook & Audiobook
  • Quick & Easy eBook
  • 21-Day App
  • Daily Email Inspiration
  • Primal Shopping List & Primal Blueprint Poster PDF
  • Primal Kitchen Starter Kit
  • Primal Essentials Kit
  • Primal Fuel
Choose Your Flavor
*Disclaimer: There is no guarantee of specific results and results can vary from person to person. However, we feel so strongly about our products that we offer a 30-day money back guarantee. Try the 21-Day Primal Reset Program today, and if you're not completely satisfied with the results, return it for a full refund minus shipping and handling—no questions asked.